PDF Ebook 7L: The Seven Levels of Communication: Go From Relationships to Referrals, by Michael J. Maher
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7L: The Seven Levels of Communication: Go From Relationships to Referrals, by Michael J. Maher
PDF Ebook 7L: The Seven Levels of Communication: Go From Relationships to Referrals, by Michael J. Maher
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About the Author
Michael J. Maher, “North America’s Most Referred Real Estate Professional” and founder of the Generosity Generation, is dedicated to helping salespeople earn a better living and live better lives. He rocketed to the top of his profession by earning more than $1 million in his third year of full-time real estate. With the slogan of We’re not #1...YOU are®, the Kansas City Home Team continues to be one of the top real estate companies in Kansas City. Maher is one of the most in-demand speakers on referrals, generosity, marketing, and relationship-building.
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Product details
Paperback: 192 pages
Publisher: BenBella Books; Reprint edition (April 5, 2016)
Language: English
ISBN-10: 1942952473
ISBN-13: 978-1942952473
Product Dimensions:
6 x 0.5 x 9.2 inches
Shipping Weight: 8.5 ounces (View shipping rates and policies)
Average Customer Review:
4.8 out of 5 stars
704 customer reviews
Amazon Best Sellers Rank:
#5,852 in Books (See Top 100 in Books)
I truly wish I had this book when I first started my Real Estate business, as well as my network marketing business! If you are wildly successful in your business endeavors, by all means, continue what you are doing, it's obviously working for you. However, if you are looking to improve your customer relationships, your client base, or your business overall, do yourself a favor and read this book. I'm on my second go as a REALTOR and this time I'm pretty successful. This book is definitely one of the reasons why. Stop chasing clients who don't want to be chased. Instead, attract the clients want to work with you by applying the underlying principles taught by Michael Maher.
This is a fantastic book for anyone involved in sales, and magnify this for REALTORS®, mortgage professionals, and anyone else involved in real estate because the main characters in the book are from the real estate industry.The book opens with us joining a REALTOR® circa 2010 who has been struggling with sales since the meltdown of 2008-2009. He's been invited to lunch to meet with a mortgage lender. He debates even going, but figures he might as well get a free lunch.He meets with the most charming mortgage lender who seems to know every little detail about the staff in the restaurant from the hostess, to the server, to other patrons. She has lunch with our struggling REALTOR® and later asks him to attend an event that she thinks he may benefit from after hearing that he's been struggling.Our struggling REALTOR® reluctantly attends the event which turns out to be one of those Tony Robbins-type of motivational events with a pitch at the end of hiring a coach. Our struggling REALTOR® is impressed when his mortgage lender friend from lunch is called up on the stage to provide a testimonial and he ultimately decides to hire a coach.The rest of the book takes us step by step through a coaching program with our struggling REALTOR®. We learn about building personal relationships and the virtue of being servant-minded in approach. We learn about mining our database, grading our prospects, and remembering how to ask for the business.We learn about the seven levels of communication structured as a pyramid with the highest level being face-to-face or what I like to call belly-to-belly communication. This is what it's all about in building personal relationships. People want to work with people who they know, like, and trust and what better way to do this than going belly-to-belly.We watch an incredible transformation of our struggling REALTOR® into a confident person who starts putting others first and in doing so he finds himself again and regains the success he had prior to the real estate meltdown.I picked this book up at the perfect time as we head into what is going to be a record year in real estate. It's a great reminder of what real estate professionals need to be doing to achieve success. It's a great reminder that it's all about "them" and not about "you." This book is a must-read for any REALTOR®, mortgage lender, or any other real estate professional. I highly recommend this one for any sales professional for that matter.
I was introduced to 7 Levels book about 4 years ago. At that time, I was struggling with how I was going to build my business. I wanted a business that was like me. One that was referral based and centered on doing good for others. To this day, I have read the book 5 times and I share the book in my office to agents that want an alternative to Cold calling. There is a way, and the strategies are in this book. Even after the 5th reading, I am continuing to find REAL strategies that will help me build a successful business I can be proud of. If I could have chosen 10 stars, I would have.
OMG, this book is soooo good! The best communication book I have read. Easy read too. Be sure and take notes while you read so you don't have to go back and do it! I had originally checked the book out from the library so I could not highlight it while I read it. I loved it so much I bought it!
I read a lot of books, and most of the ones I choose to read, I love. But this book right here! This book right here though!! This book was nothing short of AMAZING! So amazing that I read it all in one day and I am getting ready to take my second pass through it to write down detailed notes. Granted, I was disappointed to learn that this was a fictitious story. I was thinking this was a memoir of an actual person the entire time up until I got to the end. The story wrapped up so perfectly that I thought to myself, there is no way this is a true story and lo and behold it wasn't. I am sure this was made clear somewhere in the beginning; I just missed it entirely.With all that aside, this book is still fantastic and incredibly relevant to business professionals of all sorts. I am moving into Real Estate and this book will be my GO TO strategy for my business. I was already selling like this back when I was a sales consultant for artificial turf. But I wasn't doing it at the level explained in the book that is loaded with genius tactics, acronyms, strategies, and more. I think I could write a book on how great this book is.My biggest love for the book is the catchphrase that I am not officially adopting to rid myself of procrastination forever. "Do It Now." I am definitely going to purchase the Do It Now wristband to remind myself that life waits for nobody. Whatever it takes to be successful, whatever needs to get done to accomplish my goals, I need to "Do it now."I am interested in the products that they have for sale on the website. The 7 Levels action guide to the book is $500! Currently, that seems a bit steep for me. But given that the information in the $10 book version on Kindle could literally make my 6 figures in Real Estate I am pretty sure the action plan is worth the money. They don't do a great job in selling it though.
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